Cheesy smile no.1

WARNING – Under Construction

I will soon be up and running once I get the hang of WordPress. On the basis I still have sufficient gray matter to achieve this end before Hades freezes over.

The aim is basically what it says on the label – topics, news and points of contention regarding the sometimes tricky, often alarming and frequently funny world of transcreation, adaptation and translation of  marketing messaging across all media.

I promise unashamedly to introduce historical references, trivia, quotations – real and imagined, constructive opinions, anecdotal digressions and the occasional movie review. I would also hope that the production quality will improve progressively as I rise to a WordPress conscious competent .

I am looking forward to your comments, contributions and (inevitable) spam – when and if this isolated spiral of the world wide web is discovered.

I leave you with this great ad. to ponder….

Spot the cultural and linguistic challenges - answers in the next post!