Advertising breaks during the US annual Superbowl – American Football – continue to generate huge attention and publicity – often for the wrong reasons. Witness the infamous and shocking (was it really?) Janet Jackson exposed nipple incident at Super Bowl XXXVIII with Justin Timberlake in 2004! Accident or deliberate? This year’s commercial break has again [...]
Global Transcreation Blog
The ins and outs of global marketing communications – in a digital age
Global SEM Blog
- 2012 Online Markets to Watch: QatarQatar has taken the reins from areas such as UAE (particularly Dubai) and continued the Arabic world’s rapid development online. Although Qatar has a relatively small population of only 1.8 million, they are fast shaping the online world with internet penetration rates increasing by 500% over the past ten years. With natural resources, an educated […]
